Just a small reminder for those who missed the cool news from AppsFlyer – they’re rolling out an AI-based tool for creative optimisation in marketing campaigns. 🚀
This isn’t just about crunching numbers; it’s about understanding what visually clicks with your audience. The tool dives into the creative elements of ads, like images and videos, and figures out what’s resonating with users. It’s like having a super-smart assistant that knows exactly which creative choices will make your campaigns pop. 🎨
For marketers, this could be a game-changer. Imagine fine-tuning your ads based on solid data about what your audience loves to see. That’s taking guesswork out of the equation and replacing it with AI-driven insights.
Really excited to see how this shakes up digital marketing strategies!
And yes their commercial is pretty cool too (all ads with cats are by the way 😼 ), please check it!
